The entire journey to your Human Brand:
What do YOU live for???
The online course that accelerates your progress!
Achieve Your True Goals More Easily and Quickly with Your Distinctive Personality – Professionally and Personally
Your Human Branding Online Training: Everything You Need for Your Compelling Brand
Do you want to avoid wasting time and start your positioning immediately while remaining absolutely flexible? Then my online course is just right for you! It’s as content-rich as a branding seminar with me, featuring all the valuable insights of contemporary Human Branding. With your clear “what for” and your sharply positioned brand, you’ll reach your career goals faster (and make personal progress more easily as well).
Those who know exactly what they live for also know what they need to do to make it a reality. In the online course, I’ll help you pinpoint your brand personality—both textually and visually. Together, we will ensure that you need to do less to achieve more of what truly matters to you. You’ll accomplish this with the Human Branding method and the resulting distinctive and compelling brand personality.
The online training offers you 21 clearly structured chapters divided into three easily digestible parts, 17 actions to help you define your brand textually and visually, and one path to your “what for”—the turbo boost to your career goals.
Check out the first chapters for free.
Start the training without any risk: If you are not 100% convinced, you can get your investmentback within the first 30 days.
What Else Might Interest You
Frequent Q’s & A’s
When Does the Seminar Start and End?
The seminar starts and ends whenever you want. All content is unlocked from the beginning. It’s completely up to you how quickly (or thoughtfully) you progress. Only you decide, including whether to repeat individual learning modules and actions.
How Long Do I Have Access to the Seminar?
How does “unlimited and always” sound to you? Once you’re enrolled, you have access on all your devices at any time. This includes the ability to revisit individual learning modules and actions whenever you want.
What Happens Next After I Develop My Brand and My “What For”?
Once you’ve developed your brand and your “what for,” it’s crucial that you live it consistently and make it tangible. This process is ongoing and never truly stops. Feel free to share your experiences with me. Also, take the opportunity to learn about my further face-to-face offerings (keynotes, seminars, coaching).
What happens if I am not satisfied?
I want you to always be satisfied! If that’s not the case within the first 30 days, just send me your reasons and what I should improve. Regardless, you will receive your investment back during this period.
About Jon Christoph Berndt
The Creator of the Human Branding Method
JCB is the owner and managing director of Brandamazing in Munich and a navigator in transformation. Those who work with him move from talking to action – and know exactly what it takes to be future-ready (learn more about him).
Substantial and Humorous
What does your heart beat for, what are you passionate about – and what do you absolutely want to avoid? Especially in challenging times, it is important to sharpen your profile and position yourself clearly as a brand. The key to this lies in Human Branding. This technique makes the success secrets of strong brands accessible to individuals. With it, you pinpoint your uniqueness. You will learn how to live this uniqueness and make it tangible for others. This way, you are guaranteed to reach your goals both professionally and personally.
Video: JCB about this book
Reader’s Voice: Aleks Sternen
This bold book has changed my life! Thank you, Jon Christoph Berndt!
“I have been involved with brands and marketing for as long as I can remember, but this book has truly transformed my life! Jon Christoph Berndt is a pioneer and visionary of Human Branding, dedicating himself to this topic long before the term ‘influencer’ was even coined. His passionate plea to sharpen one’s profile and turn oneself into a brand has given my career a real rocket boost. Thanks to his practical tips, I quickly evolved from a jewelry presenter to a well-known TV LIVE shopping personality, thus becoming a personal brand. The future belongs to Human Branding—after all, true brand personalities are never interchangeable and withstand any crisis!”
Aleks Sternen: TV Live Shopping Pioneer, Jewelry Designer & Entrepreneur
Press Reviews
Manager Seminare: “The book teaches the reader how to become an unforgettable brand themselves… Successful and credible.”
KMU Magazin: “The branding expert guides you to become aware of your own potential. Checklists, action guides, and downloads on the website provide valuable additional support.”
Magazine clips: “An excellent guide for finding and strengthening oneself.”
Briefly Explained: The Human Branding Method
Human Branding gives individuals their authentic, distinctive, and unmistakable profile. It benefits anyone who wants and needs to position themselves sustainably, both in their professional and personal lives. Your Human Brand ensures that you are perceived clearly, gain attention, and are sought after everywhere. This way, you achieve lasting success.
What coachees say about me:
“The good thing is that I have become much clearer with Jon Christoph Berndt about the fact that my introversion is not a weakness, but rather, quite the opposite, my tremendous strength. Based on this, I can move forward confidently and strengthened—on MY path.”
Philipp Schaer
Head of Strategy, Fors Sustainability Consulting
“I purchased the course after reading the corresponding book and find it to be an absolutely meaningful complement. It illustrates many elements from the book and also introduces new and different aspects to the topic. I consider the course and the book to be an unbeatable duo.”
Thomas Schmitt
Managing Partner, Insight Int’l Management Consultants
“Anyone who works professionally with brand identity should also engage with their own ‘Human Brand.’ I developed mine through JCB’s online seminar and learned how to meaningfully apply it in daily interactions. This helps me move forward!”
Stefan Sell
Owner, Brandsell Brand Consulting
The Credo of Jon Christoph Berndt
Not just a few, but everyone should be able to realize their potential. Those who embody a Human Brand benefit in all areas of life from the best version of themselves. They receive the recognition they deserve and need to do less to achieve more (of what they truly want).
Human Branding Coaching: Be 100% Brand
We build on your course results, further distill and enrich them, and create a long-term plan for making your unique brand tangible. I will be your challenger and supporter, whether face-to-face or remotely; as much as necessary (not as much as possible). This way, you will become particularly distinctive in no time.
The Deep Dive: Human Branding Training
Do you want to give as many people (employees, colleagues, partners, customers, etc.) as possible the chance to profile themselves as inspiring brand personalities? Then the tailored Human Branding training is perfect. Delivered in an inspiring, motivating, and humorous manner, either on-site or remotely.